tonic.

CRAFTING UNFORGETTABLE BEAUTY BRANDS

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WHO WE’VE WORKED WITH

360° approach to ​your brand

After years of working with beauty brands, we understood very ​quickly that there's a significant difference between merely ​creating a brand or product to go viral and creating an ​authentic brand that produces products tailor made to their ​customer’s needs that support the brand.


That's why after 10 years of working within the beauty industry, ​we're the only beauty innovation agency to offer a complete 360° ​approach to your brand and it’s growth through 3 key areas: ​BRAND, PRODUCT & SOCIAL.


With our proven NPD structure, sell-out launch strategies, and a ​promise of brand longevity, we're confident that our services are ​unparalleled in the beauty industry.


Using these methods, we have helped many beauty clients from ​around the world to perfect their brand, create products that ​matter and reach millions through social media.


TONIC is the only agency that can support your brand ​throughout the whole process of development through to launch.

“The right product can change a brand’s future ​forever. Create something that will truly elevate ​your customer’s life and theyll never leave.

Maisie - Founder of TONIC

OUR APPROACH

BRAND BUILDING

curate your brand for your ​consumers. establish your ​brand’s positioning

PRODUCT INNOVATION

get clarity on your product ​pipeline & work with our ​trusted manufactures

SOCIAL MEDIA

market your brand ​authentically and launch ​your products successfully

“Maisie completely elevated our social ​media presence and engagement in ​preparation for our new product ​launch. “

DÉESSE PRO

Collaborating with Maisie has been a ​transformative experience for Luminiquea. ​Her superb knack for capturing our essence ​and weaving it into compelling social media ​narratives has notably elevated our brand's ​profile. Maisie's strategic approach has ​truly taken Luminiquea to new heights.”

LUMINIQUEA

“From the start to our signature pink launch ​of Glossybox Skincare we cannot thank ​Maisie enough for her guidance and support ​in helping us naviagte the world of NPD with ​her carefully curated proposals - and not to ​mention her patience in finding the perfect ​Glossybox pink!”

GLOSSYBOX

We fully understand the investment needed to create a product ​& launch it; whilst still maintaining your brand positioning.


With our expertise we can help you to navigate your ​development easier & quicker than doing it alone.

VIEW OUR PORTFOLIO

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